SEO has it’s uses but there are always other ways of getting noticed. This caught my eye this week, as use of a clever marketing awareness tactic.
SEO, unless you are working at the highest levels or are into high-tech GoogIllegal Black Hat tactics is not is especially complicated in any one area, but as there are a lot of simultaneous factors to be taken into account, it can be notoriously difficult to explain as a whole approach, to perhaps not-so computer-literate customers.
Matt McGee from www.SmallBusinessSem.com demonstrates clever marketing in his field by using his understanding of his area and his ability to deliver an easy to understand overview of SEO in diagram form, shown below.
It’s cleverly designed so that you can see the titles of the boxes on the web, but not quite make out what is in them, leaving you wanting to read more of it, and then (luckily 
there is a poster size downloadable pdf available on his site, and although it blatently has another SEO Firm’s details all over it, we will be hanging this on the wall of our office and just have to trust in working very hard to make sure our customers dont go and see Matt instead.If we didn’t, they would probably already have SmallBusinessSem.com subliminally implanted in their minds by this point
Nice one Matt.
