21st Jun, 2008

The Ibiza Brand

The Ibiza brand is a very powerful marketing tool for any company wishing to portray itself as young, stylish, hip, cool, trendy, funky etc.You only have to look at the global brands that the tiny Island has spawned, and their market penetration into the rest of the world to see the effect just the name of our home can have on both companies and their customers. (Image from Engel & Volkers)

Companies like Vogue, Mango, Bacardi, Audi, Seat (to name just a few from the last few months) choose to launch their products here, the Celebs & Super Rich choose to holiday here, and the world chooses to party here under the guidance of yet more global Ibiza superbrands, like Cafe del mar, Mambo, Space, Manumission, DC10, etc etc etc..

There is no doubt that the Ibiza brand is probably still the dominant force in Music worldwide, with Ibiza compilations accounting for far more than their (geographically) fair share of the world music market.

Lets face it, everyone loves it here, and rightfully so, so it’s no wonder companies the world over clamouring to portray themselves as hip and trendy, turn towards the magic of the White Island of Ibiza.

SEO Ibiza can help your company do this online.

We have very strong experience of online marketing in Ibiza and deal with clients in virtually all the Google “Ibiza +” searches. ..We can put you there too.

If you’re looking for some of that magical Ibiza branding for your online business get in touch, if youre looking for offline Ibiza branding services, you should talk to our marketing & branding partners Ibiza Brand Experience (website imminent)

Have a good weekend, we’re off to brand ourselves on the beach :)

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